Nancy Fitzgerald-Metzler

San Francisco Bay Area-based Producer/Videographer

2021 marks 31 years in creative production for Nancy Fitzgerald-Metzler!

The past 3 decades have turned Nancy into a seasoned production professional who believes in making her clients' visions into reality.

As a Producer, Nancy excels in creating and managing project timelines and budgets on any type of creative project, while building strong client and production staff relationships.

As a hands-on artist, Nancy has directed, shot and edited both photography and video for clients ranging from Silicon Valley tech startups, video game companies and real estate brokers to non-profits and performing arts entities.


Nancy believes that every project and every client is unique, and her work should reflect her respect for both.

More on Nancy can be found on:



The Ladders


About The Artists

What's with the name?

When looking for a creative way to name her company -- and let people know they were working with a scrappy Irish-American woman -- Nancy Fitzgerald did some heritage research. And this is what she found:

Way back in the 12th century, Gerald de Windsor, a Welshman, was constable of Pembroke in Wales and was married to Nesta, the Princess of Wales. Gerald and Nesta had a son named Maurice. Maurice was a knight who accompanied Strongbow in the Anglo-Norman invasion in the year 1169, and he became known as “the Invader of Ireland.” 

Upon invading Ireland, he was named by the locals... Maurice FitzGerald (Maurice, the "son of" Gerald).


As legend goes, the family castle once caught on fire. Thomas Fitzgerald, the infant heir, from whom the Earls of Desmond are descended, would have perished in his cradle had not a pet monkey broken his chain and preserved the baby from the flames. In remembrance of his escape, a grown Thomas later added the monkey to the family coat of arms. 

The war cry of the Kildares was "Crom abu", which means "Victory to Croom.” Croom Castle is the family castle, and its ruins can be found today a few miles outside the town of Adare in County Limerick.

Crom Abu!